CAKE provides performance marketing software with solutions for affiliate marketing, lead generation and multichannel marketing that enables advertisers, networks and publishers to manage, measure and optimize marketing performance in real-time. Affiliate Marketing Solution: Manage and measure partner marketing programs, optimize performance for the highest profitability and attract valuable partners. Lead Generation Solution: Maximize lead generation efforts through a holistic view into the management and optimization of traffic sources, lead buyers and lead quality, and determine routing across available lead buyers for the highest revenue, in real-time. MultiChannel Marketing Solution: Measure true customer acquisition costs across channels against the customer lifetime value and enhance campaign performance and multichannel strategies along the customer journey.
Cake Pricing
#Pricing available upon request
Scaleo Feature Summary
- Digital marketing analytics
- Advertisers and networks
- Track and act in real-time.
- Capture and monitor digital marketing
- Enable optimum marketing impact
- Clarity from your data
- Identify top-performing channels
- Use clear actionable data
- Make intelligent decisions
- Optimize marketing spend
- Muliple integrations
- Google, Intuit, Tipalti
- Online support
- Webinars
- Whitepapers
- Identify new sales channels
- Download reports and export
- Web based platform
- Card-based system
- Location tracking
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